Social Media Optimization
SMO (Service Level)
Article Copywriting Strategy
-
Quality articles written
for you each and every month
-
Articles published on the
Internet create back-links to your site
-
Article writing and Blog
publication are the latest technologies for one way content links to your
site
-
We target two (2)
keywords on each article
-
The articles are then
submitted to 20 different directories we selected after years of research
Blog Copywriting Strategy
-
Blog posting is a natural
way to improve your search engine ranking
-
Blogs are text rich
(content is king for SEO)
-
Blogs and Blog posts are
naturally search engine friendly because they are text-rich
-
Link-rich
-
Frequently-updated Web
pages that use cascading style sheets or CSS
-
Blogs have very little
extraneous HTML.
-
We integrate a Blog page
on your site
-
You can post articles and
allow readers to post their comments
-
You can exchange Blog
links with other Bloggers
-
The more posts you add to
the Blog, the better to draw traffic to your site
-
Pages that are updated
frequently are an invitation for search engine spiders to visit your site
-
We target 2 keywords on
each Blog from your keyword choices
-
Articles are submitted to
40 directories.
Presentation Publishing
- A presentation is created based on your business
model and sales techniques
- Features and benefits presentation is then posted on sites that will
share your content
- www.Slideshare.net,
www.myplick.com
and more...
- Content sharing sites are likely to rank for lower
competitive keywords, as well as your brand name
Unique Selling Point Video - USP
The USP presentation is converted to a video it will have no
sound and will be submitted to video sharing sites
Press Release Writing and Publication - Public Relations
- One press release is written and published for you each and every month
- The release is submitted to 50 free publishing sites
- A press release gets you inbound links right away
- A release is picked up by media outlets posting your URL for inbound
links
- Releases increase your corporate image and company brand
- Public relations is a powerful tool that produces lasting memories in
the minds of your customers
- PR attracts favorable media attention to your business
- Publicity is another byproduct of PR
- Publicity attracts favorable attention for products marketed by a site
Social Bookmarking - Relationship and Connection Based
- Placing article and Blog URLs inside forums
- LinkedIN, Facebook, Twitter all receive your URLs for Blogs and articles
- Your presentations with published URLs
- Press release URLs are also listed
- Social bookmarking is a powerful new technique
- You attract visitors to your site by informing social networks about it
Here is a list of 50
Social-Media/Social-Bookmarking Sites
Share your favorite
sites on the Web with potential clients and business partners by commenting on,
uploading and ranking different newsworthy articles. You can also create a
member profile that directs traffic back to your company's Web site.
-
Reddit:
Upload stories and articles on reddit to drive traffic to your site or blog.
Submit items often so that you'll gain a more loyal following and increase
your presence on the site.
-
Digg:
Digg has a huge following online because of its optimum usability. Visitors
can submit and browse articles in categories like technology, business,
entertainment, sports and more.
-
Del.icio.us:
Social bookmark your way to better business with sites like del.icio.us,
which invite users to organize and publicize interesting items through
tagging and networking.
-
StumbleUpon:
You'll open your online presence up to a whole new audience just by adding
the StumbleUpon toolbar to your browser and "channel surf[ing] the Web.
You'll "connect with friends and share your discoveries," as well as "meet
people that have similar interests."
-
Technorati:
If you want to increase your blog's readership, consider registering it with
Technorati, a network of blogs and writers that lists top stories in
categories like Business, Entertainment and Technology.
-
Ning:
After hanging around the same social networks for a while, you may feel
inspired to create your own, where you can bring together clients, vendors,
customers and co-workers in a confidential, secure corner of the Web. Ning
lets users design free social networks that they can share with anyone.
-
Squidoo:
According to Squidoo, "everyone's an expert on something. Share your
knowledge!" Share your industry's secrets by answering questions and
designing a profile page to help other members.
-
Furl:
Make Furl "your personal Web file" by bookmarking great sites and sharing
them with other users by recommending links, commenting on articles and
utilizing other fantastic features.
-
Tubearoo:
This video network works like other social-bookmarking sites, except that it
focuses on uploaded videos. Businesses can create and upload tutorials,
commentaries and interviews with industry insiders to promote their own
services.
-
WikiHow:
Create a how-to guide or tutorial on wikiHow to share your company's
services with the public for free.
-
YouTube:
From the fashion industry to Capitol Hill, everyone has a video floating
around on YouTube. Shoot a behind-the-scenes video from your company's
latest commercial or event to give customers and clients an idea of what you
do each day.
-
Ma.gnolia:
Share your favorite sites with friends, colleagues and clients by organizing
your bookmarks with Ma.gnolia. Clients will appreciate both your
Internet-savvy and your ability to stay current and organized.
Professional-Networking Sites
Sign up with these
online networking communities as a company or as an individual to take advantage
of recruiting opportunities, cross-promotional events and more.
-
LinkedIn:
LinkedIn is a popular networking site where alumni, business associates,
recent graduates and other professionals connect online.
-
Ecademy:
Ecademy prides itself on "connecting business people" through its online
network, blog and message-board chats, as well as its premier BlackStar
membership program, which awards exclusive benefits.
-
Ryze:
Ryze lets members organize contacts and friends; upcoming events; and even
job, real-estate and roommate classifieds.
-
YorZ:
This networking site doubles as a job site. Members can post openings for
free to attract quality candidates.
-
Xing:
An account with networking site Xing can "open doors to thousands of
companies." Use the professional contact manager to organize your new
friends and colleagues, and take advantage of the Business Accelerator
application to "find experts at the click of a button, market yourself in a
professional context [and] open up new sales channels."
-
Facebook:
Facebook is no longer just for college kids who want to post their party
pics. Businesses vie for advertising opportunities, event promotion and more
on this social-networking site.
-
Care2:
Care2 isn't just a networking community for professionals: It's touted as
"the global network for organizations and people who Care2 make a
difference." If your business is making efforts to go green, let others know
by becoming a presence on this site.
-
Gather:
This networking community is made up of members who think. Browse categories
concerning books, health, money, news and more to ignite discussions on
politics, business and entertainment. This will help your company tap into
its target audience and find out what they want.
-
MEETin.org:
Once you've acquired a group of contacts in your city by networking on
MEETin.org, organize an event so that you can meet face-to-face.
-
Tribe:
Cities like Philadelphia, Boston, San Francisco, New York and Chicago have
unique online communities on tribe. Users can search for favorite
restaurants, events, clubs and more.
-
Ziggs:
Ziggs is "organizing and connecting people in a professional way." Join
groups and make contacts through your Ziggs account to increase your
company's presence online and further your own personal career.
-
Plaxo:
Join Plaxo to organize your contacts and stay updated with feeds from Digg,
Amazon.com, del.icio.us and more.
-
NetParty:
If you want to attract young professionals in cities like Boston, Dallas,
Phoenix, Las Vegas and Orlando Fla., create an account with the networking
site NetParty. You'll be able to connect with qualified, up-and-coming
professionals online, then meet them at a real-life happy-hour event where
you can pass out business cards, pitch new job openings and more.
-
Networking For Professionals:
Networking For Professionals is another online community that combines the
Internet with special events in the real world. Post photos, videos, résumés
and clips on your online profile while you meet new business contacts.
Niche Social-Media Sites
Consider linking up
with one of these social-media sites to narrow down your business's target
audience. You'll find other professionals, enthusiasts and consumers who are
most likely already interested in what your company has to offer.
-
Pixel Groovy:
Web workers will love Pixel Groovy, an open-source site that lets members
submit and rate tutorials for Web 2.0, email and online-marketing issues.
-
Mixx:
Mixx prides itself on being "your link to the Web content that really
matters." Submit and rate stories, photos and news to drive traffic to your
own site. You'll also meet others with similar interests.
-
Tweako:
Gadget-minded computer geeks can network with each other on Tweako, a site
that promotes information sharing for the technologically savvy.
-
Small Business Brief:
When members post entrepreneur-related articles, a photo and a link to their
profile appear, gaining you valuable exposure and legitimacy online.
-
Sphinn:
Sphinn is an online forum and networking site for the Internet marketing
crowd. Upload articles and guides from your blog to create interest in your
own company or connect with other professionals for form new contacts.
-
BuzzFlash.net:
This one-stop news resource is great for businesses that want to contribute
articles on a variety of subjects, from the environment to politics to
health.
-
HubSpot:
HubSpot is another news site aimed at connecting business professionals.
-
SEO TAGG:
Stay on top of news from the Web marketing and SEO (search-engine
optimization) industries by becoming an active member of this online
community.
General Social-Media Sites
The following
social-media sites provide excellent
opportunities
for businesses to advertise; promote specials, events or services; and feature
published, knowledgeable employees.
-
Wikipedia:
Besides creating your own business reference page on Wikipedia, you can
connect with other users on Wikipedia's
Community Portal
and at the village pump, where you'll find conscientious professionals
enthusiastic about news, business, research and more.
-
Newsvine:
Feature top employees by uploading their articles, studies or other
news-related items to this site. A free account will also get you your own
column and access to the Newsvine community.
-
43 Things:
This site bills itself as "the world's most popular online goal setting
community." By publicizing your company's goals and ambitions, you'll gain a
following of customers, investors and promoters who cheer you on as you
achieve success.
-
Wetpaint:
If you're tired of blogs and generic Web sites, create your own wiki with
Wetpaint to reach your audience and increase your company's presence online.
You can easily organize articles, contact information, photos and other
information to promote your business.
-
Frappr:
Embed a Frappr map and guestbook into your company's Web page so that you
can pinpoint exactly how users find your site, discover in real-time what
they have to say about your company profile and services, and create an
"interactive, fun and engaging" spot for visitors.
-
Yahoo! Answers:
Start fielding Yahoo! users' questions with this social-media Q&A service.
Search for questions in your particular areas of expertise by clicking
categories like Business & Finance, Health, News & Events and more. If you
continue to dole out useful advice and link your answer to your company's
Web page, you'll quickly gain a new following of curious customers.
Pricing
|
Social Bookmarking
|
130 websites
|
$325
|
|
Press Release Submission
|
50 websites
|
$125
|
|
VIDEO Submission
|
50 websites
|
$190
|
|
PPT Submission
|
15 websites
|
$60
|
|
BLOG Submission
|
40 websites
|
$100
|
|
ARTICLE Submission
|
20 websites
|
$60
|
|
BLOG writing
|
1 Blog of 500 words
|
$100
|
|
ARTICLE writing
|
1 Article of 500 words
|
$100
|
Targeting 61 keywords requires the creation of 30 Blogs & 30
Articles
The hypothetical case total cost is only $11,510
This cost is for three months of work... with a shelf life of
more than one year
Set up your
campaign continue managing it or hire us to do it for you
- Once we are done with the work you can do
the updates in house or...
- We can handle that for you if you do not have IT personnel in house
- Within two to three months you will note changes reflected in your
inbound links
- Working on your site project goes on for three months
- At that point your teams can take over from ours
- Ask about Webmaster services
BREAK DOWN of the BLOG /
COPYWRITING PRICE POINTS:
30 Blogs (written by us)
............................................................... $3,000
30 Blogs (Your content, our content optimization)
..........................
$20/hour
30 Articles
................................................................................. $3,000
30 Articles (Your content, our content optimization)
.......................
$20/hour
30 Blog submission (40 directories)..................................................
$3,000
30 Articles submitted
................................................................... $1,800
130 Social Media Websites
.............................................................. $325
50 Website press release submission to best 50 sites
........................... $125
50 Website video submission
...........................................................
$200
1 Power Point Presentation Submissions to 15 Websites
......................... $60
Job Sites
If you want to
secure high-quality talent during your company's next hiring spree, you'll need
to maintain a strong presence on popular job sites like the ones listed below.
CareerBuilder.com:
Reach millions of candidates by posting jobs on this must-visit site.
The Wall Street Journal's CareerJournal:
The Wall Street Journal's CareerJournal attracts well-educated professionals who
are at the top of their game. Post a job or search résumés here.
CollegeRecruiter.com:
If your firm wants to hire promising entry-level employees, check
CollegeRecuriter.com for candidates with college degrees.
Monster:
Post often to separate your business from all the other big companies that use
this site to advertise job openings.
Sologig:
Top freelancers and contractors post résumés and look for work on this popular
site.
AllFreelance.com:
This site "offers self-employed small business owners links to freelance & work
at home job boards, self-promotion tips" and more.
Freelance Switch Job Listings:
Freelance Switch is the freelancer's online mecca and boasts articles, resource
toolboxes, valuable tips and a job board.
GoFreelance:
Employers looking to boost their vendor base should check GoFreelance for
professionals in the writing, design, editing and Web industries.
Yahoo! Hot Jobs:
This site is often one of the first places that job seekers visit. Post open
opportunities and check out informative articles and guides to gain insight on
the hiring and interviewing process.
Guru.com:
Build your company's repertoire with top freelancing professionals by
advertising projects on this site, otherwise known as "the world's largest
online service marketplace."
We take pride in offering complete customer support for the scope of work and
work product we implement or assist you in implementing.
- We support our work product
- Your satisfaction is guaranteed
- You will be involved in every decision made
Refund Policy
Our work product is classified as a a service and software and, as such, is
customarily not
refundable. All work product and service is engineered, designed and implemented at the
client's specific request and with the client's prior approval therefore
custom
work, labor or service is not refundable.
In the event of a dispute, REAL TIME LLC
offers any and all products necessary to succeed at marketing on the Internet
therefore we will issue a 'store' credit towards other products or services the
client may require.
Credits are valid for 90 days and prices at
the time the credit offer is made are not guaranteed.
Updated July, 24, 2009
|